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Author Richard McKay

Richard McKay is a seasoned visionary in the flooring industry, currently leading Sprung Gym Flooring — one of the UK’s largest fitness flooring suppliers. Over the past two decades, he has earned a reputation for designing and supplying specialised flooring solutions at some of the nation’s most iconic sporting and corporate venues, while simultaneously emerging as a forward-thinking voice in the digital landscape.

Richard’s online journey began in 2008 with Tweetabix (no longer active), a blog that highlighted early Twitter adopters before social media’s meteoric rise. He interviewed industry luminaries such as rugby legend Will Carling, marketing strategist David Meerman Scott, MP Grant Shapps, journalist Jemima Kiss, and tech commentator Shel Israel, chronicling pivotal shifts in the digital conversation.

In 2010, Richard founded Floorcrunch (no longer active), a microblog dedicated to the flooring industry’s evolving trends. His insights soon secured him a place in the pages of acclaimed publications—he was a minor contributor to Content Rules by Ann Handley and C.C. Chapman, and he later contributed to the Social Media Marketing All-in-One For Dummies (3rd Edition) in 2015.

From 2011 to 2020, Richard operated McKay Flooring (previous role), sharing industry expertise and project updates. He continues to run Sportsflooring.co.uk (with a new launch coming soon), and currently manages Gym-flooring.com, where he regularly publishes inspirational content about gym design, sports innovation, and fitness products, including technical guides and expert buying advice.


Gym & Sports Flooring Highlights

Richard’s influence in gym and sports flooring is evident in his extensive project portfolio:

Richard is also a founder member of the Global Flooring Alliance and creator of Whisky Barrel Flooring—a wood flooring product crafted from reclaimed whisky barrels, reflecting his innovative approach to materials and sustainability.