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GET25

The Trends that will Shape Fitness in 2025

Richard McKay |

The Trends that will Shape Fitness in 2025

The fitness landscape is continuously evolving, with trends in 2025 highlighting the power of technology, specialised programming, and a balanced, holistic approach to health. Here’s a closer look at the top trends shaping how we’ll work out, recover, and maintain well-being in the coming year.

1. Technology Integration: Leading the Way in Fitness

As technology advances, so does its impact on fitness. In 2025, tech-driven trends are at the forefront, reshaping how people train and track their health.

• Wearable Technology: Wearable fitness tech, from fitness trackers to smartwatches, remains the top trend. These devices provide real-time health data, encouraging users to make healthier choices. However, fitness professionals are emphasising the need for awareness around data privacy, reliability, and the limitations of wearable tech.
• Mobile Exercise Apps: Exercise apps have surged in popularity, now ranking as the second most popular trend. These apps offer flexible, customised workout plans that pair seamlessly with wearable devices. As the selection of apps grows, it’s essential for users to choose those that are evidence-based and rooted in best practices.
• Data-Driven Training Technology: Data-driven tech goes beyond basic tracking. By using real-time biofeedback (like heart rate variability), it dynamically adjusts workouts for safety and effectiveness. This trend is especially popular with strength coaches and athletic trainers, allowing for individualised support in group training environments.


2. Specialised Programming: Fitness That Fits Every Need

People are seeking fitness programs tailored to their unique needs, whether it’s for health management, physical limitations, or personal goals.

• Fitness Programs for Older Adults: With an aging population, fitness programs for older adults continue to be crucial. These programs focus on strength, balance, and functionality, which helps counteract age-related muscle loss (sarcopenia) and improves overall quality of life.
• Exercise for Weight Loss: As global obesity rates rise, weight loss remains a priority. Programs are focusing on sustainable, long-term methods like strength training, which helps preserve muscle mass during weight loss efforts.
• Exercise for Mental Health: Fitness for mental well-being is increasingly prioritised. Exercise is proven to reduce anxiety, stress, and depression, and as the connection between mental and physical health is recognized, more trainers are pursuing certifications in mental health training to better support their clients’ holistic well-being.


3. Holistic Fitness: A Balanced Approach to Health

Holistic fitness is about more than just physical strength—it’s about well-being in all areas of life. In 2025, more people are recognizing the importance of a balanced approach.

• Functional Fitness Training: Functional training focuses on exercises that improve daily movement, reducing the risk of injury and enhancing physical capability. Consistently popular, functional fitness has ranked among the top trends for nearly two decades.
• Health and Wellness Coaching: Health coaching has gained traction, with wellness coaches helping clients build sustainable lifestyle habits through behavioral science. This approach combines physical health with emotional well-being, giving individuals the tools they need for long-term success.


4. Other Notable Trends

Several traditional fitness practices have also regained popularity, offering options for all fitness levels and preferences:

• Traditional Strength Training: With an emphasis on free weights and correct technique, traditional strength training is back in the spotlight. Its benefits for muscle building, endurance, and body mechanics keep it a staple for many.
• High-Intensity Interval Training (HIIT): HIIT is a favorite for those with tight schedules, providing cardiovascular benefits through quick, high-intensity bursts of exercise. It remains a reliable way to maximise results in minimal time.
• Influencer and Ambassador-Led Fitness Programs: Social media influencers and fitness ambassadors have gained influence in the fitness world, promoting workouts and wellness through online content. Ranking 12th in popularity, these programs cater to fitness fans who appreciate interactive, on-demand motivation.


A Changing Landscape: Worksite Health Promotion Declines

Interestingly, while worksite health promotion was a significant trend in 2024, it’s notably absent from the 2025 top 20. This shift likely reflects the growing trend of remote and hybrid work models, which change how people approach fitness, well-being, and work-life balance.


Final Thoughts:

The fitness industry in 2025 is all about blending advanced technology with a personal, holistic approach to health. Whether through wearable devices, mental health-focused workouts, or functional fitness, there’s a trend for everyone. As we embrace these changes, the overarching goal is clear: to create more accessible, inclusive, and balanced fitness experiences for every individual.

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